We review the year in gaming influencer marketing, how the industry and Wehype evolved in 2022, and what's on the road ahead for us in 2023.
The video game community is vast and diverse, with more than 3.2 billion gamers around the world. In this blog post, we talk about what an increase in diversity in the gaming industry means for players content creators, and brands.
We explore the opportunities with influencer marketing and how we shape campaigns for mobile games, the largest gaming format worldwide.
Technology underpins everything we do at Wehype. In this post, we explore what makes our gaming influencer marketing platform unique, and the limitless power of data that enables us to connect brands with the right creators.
There are millions of gaming influencers making memorable video content, but it can be difficult for brands to find the best content creators to work with. In this blog post, we outline our approach to forging successful creator campaigns and partnerships.